Do you have a news story that you’re desperate to get into the media but have neither the resource nor the time to engage in a full media relations campaign? We offer a direct press release writing service, which involves drafting a creative press release based on the information available, collating a relevant target media list from a database of tens of thousands of media contacts and distributing the release to the appropriate media.

Vistar Communications is typically able to complete this activity within an extremely short timeframe, which is particularly important if an announcement is commenting on or responding to a topical or time sensitive issue. Additionally, we are able to extend this service by offering a press office function, in order to respond to incoming media enquiries arising from the announcement’s distribution.

Be warned, whilst this approach offers a simple, cost effective means of communicating with the media, the results of writing and distributing a press release pale in comparison with those likely to be generated by a sustained campaign that builds first person relationships with journalists and raises an organisation’s profile through a persistent creative push.